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Thought Leadership
Every essay, book, keynote, conversation and build in one organized library — incentives, AI, leadership and the systems that decide what actually happens next.
Latest
Newest essays
Archive
Essays by theme
The full written body of work, filed by the idea it belongs to.
Long form
Books
The ideas that needed more than an essay.
2022 · Available
Exponential Theory
The Power of Thinking Big
2024 · Available
Reimagining Innovation
2025 · Available
It's Really Not That Serious
2026 · Upcoming
Think Big
Exponential thinking for people who have to deliver
2026 · Upcoming
All Problems Are Incentive Problems
The founding text of Incentive Intelligence™
2026 · Upcoming
Magnetic Zero
A Philosophy for Returning to Pure Potential
On stage
Talks
The same ideas, delivered live.
Think Big
Exponential thinking as a practical operating habit — how to size an ambition your organization can actually carry.
Leadership summits · Sales kickoffs
All Problems Are Incentive Problems
Incentive Intelligence™ — the missing executive discipline of the AI age. A live teardown of the room's own incentives: what's rewarded, what's punished, and what that guarantees next quarter. Leaders leave able to see the incentive architecture underneath every outcome they own.
Mainstage · Boards · Culture & transformation offsites
Bare Selling 2.0
Selling in the age of AI. What machines now do better, what only humans can do, and how revenue teams rebuild the sale around trust, judgment and speed.
Sales kickoffs · Revenue leadership · GTM teams
Magnetic Zero
Building organizations and brands people move toward — pull instead of push, in a market saturated with noise.
Founders · Marketing & brand leadership
In conversation
Podcast
One guest, one bottleneck, one live build.
In practice
Builds & case studies
Where the thinking gets tested.
Podcast OS · One Platform, Every Channel
Streamfish
An operating system for modern podcast networks — record once, then auto-distribute across email, social, search, and web with AI transcripts and clipping built in.
Private Network · Goes To Work For You
Extraordinary
A nomination-only network of builders that match, introduce, and collaborate — so opportunity finds you instead of the other way around.
Performance Training · Coming Soon
3x.fit
An athlete-grade training platform pairing world-class programming with AI-driven adaptation — built for people who want to actually get 3x stronger, faster, and more capable.
AI Fluency · Master AI, Hack Anything
HackerLab.ai
A hands-on lab to master AI through real outcomes — prompts, builds, and gamified leveling that turn beginners into shipping operators in days, not months.
AI Talent Accelerator · Your Idea Deserves to Exist
Conceptually
An AI business incubator placing CEOs and C-level operators into fully-backed ventures — validate with AI, build with experts, fund with 5,000+ investors.
The Essential Library for a Well-Read Life
100 Great Books
Curated reading lists across Classics, Business, Fiction, Science, Philosophy and more — paired with a podcast that makes the great books actually approachable.
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